A New Marketing Playbook
January 22, 2009 – With the recession hitting just about every market, marketers are feeling the pressure to gain customers while saving money. I recently came across a very interesting article on BNET...
View ArticleRecession helps generic brands flourish
March 26, 2009 – You know all those no-name brands we all like to disregard? Well, during these tougher economic times customers are turning towards them as a good alternative to the more expensive...
View ArticleDecision Making in a Time of Confusion
May 28, 2009 – I came across this great article on BNET, How to Decide in a Time of Confusion. Everyone is feeling the pinch these days, but keeping your team focused and productive is key. The article...
View ArticleAre people still buying high-end items?
July 22, 2009 – With all the talk and reality of the current recession, have you ever wondered how high-end/luxury companies still manage to stay afloat? Why do people continue to buy expensive...
View ArticleConsumers Turning to Debit Rather than Credit
October 14, 2009 – There may be a few positives to come out of the current recession. Consumers are now turning to their debit cards rather than charging purchases to their credit cards. Good for...
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